Welcome to Podiatry Marketing

Jim and Tyson describe the idea behind Podiatry Marketing and why they're combining efforts to help their podiatrist peers and colleagues.

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Welcome to Podiatry Marketing

Recent Episodes

Sept. 26, 2022

7 Common Podiatry Marketing Mistakes & How to Avoid Them

In this episode of Podiatry Marketing, Tyson and Jim tell you how to avoid the 7 most common podiatry marketing mistakes that hol…

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Sept. 19, 2022

Podiatrist's Guide to Audio Equipment

There's no shortage of audio gear and software out there. In this episode of Podiatry Marketing, Tyson Frankling and Jim McDannal…

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Sept. 12, 2022

Unexpected Ways Podcasts Can Grow Your Practice

In this episode of Podiatry Marketing, we look at some unexpected ways your clinic can benefit from the power of podcasts.

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Sept. 5, 2022

Creating Headlines to Attract the Right Patient

Headlines can make an serious impact. Tyson & Jim discuss some best practices when trying to attract the right patient.

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Aug. 29, 2022

How Public Speaking Can Transform Your Practice

In this episode of Podiatry Marketing, Tyson Franklin and Jim McDannald, DPM, discuss how public speaking can build trust with pa…

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Aug. 22, 2022

Understanding the Levels of Marketing

In this episode of Podiatry Marketing, Tyson Franklin and Jim McDannald, DPM, discuss the different levels of podiatry marketing.…

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About the Hosts

Jim McDannald, DPM Profile Photo

Jim McDannald, DPM

Co-Host

Jim McDannald, DPM, is the Founder of Podiatry Growth, where he helps podiatrists learn about their online opportunities and provides solutions that benefit their practices and patients.

He’s a graduate of Scholl College, completed a three-year surgical residency at Portland Legacy-Kaiser, and has practiced in both the US and Canada.

After talking with a few colleagues frustrated by bad experiences with digital marketing agencies, Jim combined his two areas of expertise to start Podiatry Growth. Now, he helps podiatrists understand their online opportunities and provides digital marketing services.

Tyson E. Franklin Profile Photo

Tyson E. Franklin

Co-Host

Tyson E. Franklin graduated from the Queensland University of Technology, Brisbane in 1988 with a passion for business and marketing.

Strangely he didn’t study business or marketing at QUT, instead, he studied podiatry, however, the following year he did enroll in a business degree at Griffith University, Gold Coast Campus.

Since then he has opened, sold, taken over, and relocated well over 20 podiatry businesses throughout Queensland, and at one stage ran multiple podiatry and footwear businesses 1800km apart, proving great systems must come first, and then a great business will follow.

Tyson is also the author of two books, It's No Secret...There's Money in Podiatry and It's No Secret...There's Money in Small Business.