Podiatry Marketing

Welcome to Podiatry Marketing

Conversations on building a successful podiatry practice with Tyson E. Franklin and Jim McDannald, DPM. Episodes of Podiatry Marketing feature simple how-to guides to in-depth discussions on the latest ways podiatry clinics a...

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Recent Episodes

April 22, 2024

Convenience is One of the Best Marketing Tools

💻 Podiatry website & digital services: https://podiatrygrowth.com/schedule-more-patients/ 🤝 Podiatry business coaching: https://www.tysonfranklin.com/Coaching In this episode of Podiatry Marketing, hosts Jim McDannald, DPM, a...

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April 15, 2024

5 Ways to Get In Front of Your Ideal Patients

💻 Podiatry website & digital services: https://podiatrygrowth.com/schedule-more-patients/ 🤝 Podiatry business coaching: https://www.tysonfranklin.com/Coaching In this week's episode of Podiatry Marketing, Tyson Franklin and J...

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April 8, 2024

Demand-Based Pricing in Podiatry

💻 Podiatry website & digital services: https://podiatrygrowth.com/schedule-more-patients/ 🤝 Podiatry business coaching: https://www.tysonfranklin.com/Coaching In this episode of Podiatry Marketing, hosts Jim McDannald, DPM, a...

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April 1, 2024

Beyond CMEs - 5 Reasons To Attend In-Person Podiatry Meetings

💻 Podiatry website & digital services: https://podiatrygrowth.com/schedule-more-patients/ 🤝 Podiatry business coaching: https://www.tysonfranklin.com/Coaching Tyson E. Franklin and Jim McDannald, DPM, discuss their experience...

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March 25, 2024

The Difference Between Sunk Costs and Opportunity Costs

💻 Podiatry website & digital services: https://podiatrygrowth.com/schedule-more-patients/ 🤝 Podiatry business coaching: https://www.tysonfranklin.com/Coaching In this episode of Podiatry Marketing, hosts Jim McDannald, DPM, a...

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March 18, 2024

Leveraging Your Electronic Medical Record Software for Practice Growth

💻 Podiatry website & digital services: https://podiatrygrowth.com/schedule-more-patients/ 🤝 Podiatry business coaching: https://www.tysonfranklin.com/Coaching In this episode of Podiatry Marketing, hosts Tyson Franklin and Ji...

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About the Hosts

Tyson E. FranklinProfile Photo

Tyson E. Franklin

Co-Host

Tyson E. Franklin graduated from the Queensland University of Technology, Brisbane in 1988 with a passion for business and marketing.

Strangely he didn’t study business or marketing at QUT, instead, he studied podiatry, however, the following year he did enroll in a business degree at Griffith University, Gold Coast Campus.

Since then he has opened, sold, taken over, and relocated well over 20 podiatry businesses throughout Queensland, and at one stage ran multiple podiatry and footwear businesses 1800km apart, proving great systems must come first, and then a great business will follow.

Tyson is also the author of two books, It's No Secret...There's Money in Podiatry and It's No Secret...There's Money in Small Business.

Jim McDannald, DPMProfile Photo

Jim McDannald, DPM

Co-Host

Jim McDannald, DPM, is the Founder of Podiatry Growth, where he helps podiatrists learn about their online opportunities and provides solutions that benefit their practices and patients.

He’s a graduate of Scholl College, completed a three-year surgical residency at Portland Legacy-Kaiser, and has practiced in both the US and Canada.

After talking with a few colleagues frustrated by bad experiences with digital marketing agencies, Jim combined his two areas of expertise to start Podiatry Growth. Now, he helps podiatrists understand their online opportunities and provides digital marketing services.